Hotel Nest Melbourne

Hotel Nest Australia

Hotel Nest
Identity Design, Branding, Interior Styling, Illustration & Online Media
The old Red Eagle Hotel was a cultural cringe in Albert Park. We were approached with the question; '... keep the name or re-brand?' Rather than try to rebadge the existing venue, Hotel Nest was hatched. The owner’s brief was to create a European inspired, modern yet whimsical look and feel.

We developed a new identity and brand that reflected the surrounding environment, as well as addressing the ownerʼs vision for the new establishment. Working closely with the architects, we also designed environmental graphics for the exterior and interiors. Our work for Hotel Nest has included brand and identity design, Interior graphics, illustrations, wayfinding, content managed websites, newsletter marketing and customer subscription database, along with press advertising.
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